This year, Fortune again chose some of the smartest people in the tech industry, with a glance at some entrepreneur, corporate executives, and experts in their respective fields.
The complete list will be announced in Fortune, September issue. However, in the field of E-Commerce, Fortune chose a duet of founder of Diapers.com as smartest people: Marc Lore and Vinit Bharara.
Diapers.com then developed. From nappies to the door just drove home, Diapers.com, then also sell 'the babies and toddlers', such as strollers (the push for a baby) and toys.
Bharara and Lore, then expanded his business by setting up Quidsi (taken from the Latin phrase meaning: "What if?"). They both not only provide the infant, but also developing software that can calculate: how to parcel the size of the box 23 can be wrapped in the cheapest possible prices. Quidsi was then developed.
The business That built by 'Bharara and Lore' call it a success, because it needs to be housewives diaper. Through a strategy of marketing buzz, Diapers.com and generate U.S. $ 300 million last year. That includes income from Soap.com, who is also the development of Diapers.com.
Then, Quidsi bought by Amazon, the price of U.S. $ 545 million. Not only get Quidsi, Amazon also recruit duo Bharara and Lore, to continue to develop Quidsi from his base in New Jersey. Its name was changed to Quidsi Amazon.
Quidsi increasingly rapid developments. Last July, Quidsi launched a site that is required for pets, Wag.com.
With this magical duo step, Jordan Rohan, an analyst with investment bank Stifel Nicolaus, said: "Marc and Vinit wander into Amazon territory, a land with low margins and free pembingkisan, and they won glory."
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